Trusted By Industry Leaders

Top brands trust Parkyd Digital to make growth look easy. From startups to enterprise teams, we help businesses scale with smart HubSpot solutions.

digital marketing agency in toronto & Kitchener, Ontario canada

How can we help

Our CRM clean-up process focuses on accuracy, usability, and scalability so your team can trust the data and act on it.

Contact and Company De-duplication

We identify and merge duplicate contacts and companies to create a single source of truth across sales, marketing, and service teams.

Property Audit and Optimization

We review custom and default properties, remove unused fields, standardize naming conventions, and optimize property types for better segmentation and reporting.

Lifecycle Stage and Pipeline Alignment

We fix broken lifecycle stages, deal pipelines, and lead statuses so every record reflects where prospects truly are in the buyer journey.

Segmentation and Reporting Cleanup

We rebuild lists, filters, and dashboards so your team can segment audiences correctly and rely on accurate performance data.

Certified & Skilled Team

Our team is HubSpot certified across CRM, Marketing Hub, Sales Hub, CMS, and automation. We handle everything from setup, onboarding, workflow automation, to complex integrations.

hubspot expert agency in Toronto

What Our Clients Have To Say About UsClients Testimonials

Finding the right HubSpot agency can be challenging, but our results speak for themselves. See what our satisfied clients say about our expert services.

"We are working with Parkyd Digital for last 8 months. They took the time to understand our company goals & created a detailed plan on how they would help us achieve it. They had great communication & execution for our project. Very professional & easy to work with. I would highly recommend any company looking increase their business with content strategy to use Parkyd Digital."

visha paryd digital & Kitchener, Ontario toronto

Visharathan Kugamoorthy

Director of Digital Marketing,
Aspire Software

Why Choose Parkyd Digital as Your HubSpot Onboarding Partner

Cleaning a CRM is not just about deleting duplicates. It is about designing a system that scales with your business.

HubSpot Specialists with Real-World Experience

We work inside HubSpot daily and understand how data structure impacts automation, attribution, and revenue reporting.

Business-Driven CRM Architecture

We optimize your CRM based on how your sales and marketing teams actually operate, not generic HubSpot defaults.

Data Integrity Without Data Loss

Our clean-up process protects historical data while improving accuracy, structure, and usability across the portal.

Scalable Setup for Future Growth

We build a CRM foundation that supports future campaigns, automation, integrations, and team expansion.

Actionable Recommendations Beyond Cleanup

Along with execution, we provide clear guidance on governance, data hygiene best practices, and ongoing optimization opportunities.

Book a no-pressure discovery call and see how we can get your business rank, drive traffic, generate leads, and revenue. No sales pitch. No fluff. Just clarity.

  • Understand what you want to accomplish
  • Answer any questions you have about us
  • Give you the estimated execution time
  • Provide a ballpark pricing

Frequently Asked Questions About HubSpot CRM Clean-Up & Optimization

HubSpot CRM clean-up solves issues like duplicate contacts, inconsistent properties, broken lifecycle stages, unreliable reporting, and poor audience segmentation. Optimization ensures your CRM supports accurate automation, clear sales pipelines, and data-driven decisions instead of slowing teams down.

A clean CRM improves lead routing, segmentation, attribution reporting, and automation accuracy. When data is structured correctly, marketing campaigns reach the right audience and sales teams can trust pipeline data, follow-ups, and forecasting.

Yes. CRM clean-up is done carefully to preserve historical data and avoid disruptions. We audit records, properties, and workflows before making changes so active campaigns, deals, and integrations continue running smoothly.

Yes. Optimization creates standardized properties, clear lifecycle stages, and scalable CRM architecture. This makes it easier to launch new campaigns, add team members, integrate tools, and expand sales processes without creating new data issues.

Basic cleanup focuses on removing duplicates. Optimization goes further by redesigning how data flows across marketing, sales, and service teams. This includes property structure, lifecycle logic, automation dependencies, and reporting frameworks that support long-term growth.

Any business using HubSpot for sales, marketing, or customer service that struggles with reporting accuracy, automation reliability, or CRM adoption should invest in clean-up and optimization. It is especially valuable for growing teams preparing to scale.




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About us

As a HubSpot solutions partner in Canada, Parkyd Digital brings 16 years of experience in HubSpot implementation, CRM setup, marketing automation, sales enablement, and onboarding for businesses across North America.

                    

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